Posted by Paul at March 25th, 2007
McCartney Signed to new Starbucks label
Ah yes, the classics: Let it Be, The Fool on the Hill, Yesterday, When I’m Sixty-Four, Hey Jude, A Low Fat Venti Caramel Machiatto… Paul McCartney joins the jazz reissues and up and coming emo bands on sale next to the chocolate covered graham crackers at Starbucks. Now he can release his break-up album; Sinatra had In the Wee Small Hours, Dylan had Blood on the Tracks. Now McCartney, who just lost a major chunk of his fortune (No pre-nup!) to a one legged x-wife he only knew for two years, can release Bittersweet Half-Calf Latte to recoup his losses. Maybe he’ll do a cover of Black Coffee In Bed by Squeeze, or better yet, write his own catchy, crying-in-my-espresso tune. Or maybe they’ll remix his classics, with a subliminal Starbucks plug embedded in the tracks. Can’t wait.

Seriously, does Paul McCartney really need Starbucks to sell music? He’s one of a handful of popular musicians who actually changed the way music was played. He has more money then he or his children’s children will ever need (whether or not he had a pre-nup). This seems like a huge win for Starbucks but a strange choice for a musician that’s already become a cultural icon without the help of a corporate logo.